SONGDIAN Awarded Brand Value Certificate at 2026 Boao Global Competitiveness Summit

BOAO, China – From April 24 to 26, 2026, the Boao Global Competitiveness Enterprise Summit, themed “Exploring New Channels for Globalization”, was held at the Boao State Guesthouse in Hainan. SONGDIAN Camera was invited to attend and was officially named the “Designated Brand” of the event. At the summit, SONGDIAN received the Brand Value Evaluation Certificate, once again demonstrating the strength and global potential of Chinese imaging brands to the world.

Behind this brand recognition lies a solid manufacturing foundation. SONGDIAN operates a 40,000-square-meter smart manufacturing base equipped with fully automated SMT assembly lines, precision optical lens grinding and coating facilities, and a Class 100,000 dust-free workshop. With an annual production capacity exceeding 10 million units, the company has full vertical integration — from mold making and injection molding to PCB assembly, optical calibration, and final quality testing — all performed in-house. This end-to-end control ensures consistent product quality, rapid prototyping, and flexible customization for global OEM/ODM partners.

Authoritative Ranking: Among the Top 500 in Global Competitiveness

As a benchmark for Chinese brands going global, SONGDIAN’s brand value has long been recognized by authoritative institutions. In January this year, SONGDIAN was listed alongside industry leaders such as Huawei, Tencent, BYD, Midea, DJI, and Gree in the “2025 Guangdong Brands Global Competitiveness Top 500” released by the Guangdong Provincial Enterprise Brand Construction Promotion Association.

The evaluation system, jointly developed by multiple authoritative institutions and renowned universities, covers five core dimensions: technological innovation, brand value, global presence, market performance, and sustainable development. SONGDIAN’s inclusion marks that its comprehensive competitiveness has entered the first echelon of Guangdong brands.

At this Boao Summit, SONGDIAN was once again awarded the Brand Value Evaluation Certificate. The Brand Evaluation Diagnosis Report issued alongside the certificate objectively presents the enterprise’s value achievements and accurately identifies weak links in brand building through problem-oriented analysis, providing strategic guidance for SONGDIAN’s high-quality, sustainable development.

Global Layout: Building Core Competitiveness through Brand Internationalization

Rooted in the domestic market while looking at the world, SONGDIAN has accelerated the construction of a development pattern of “comprehensive domestic coverage and global expansion” in recent years.

• Domestic Market: Deeply cultivating mainstream e-commerce platforms (Tmall, Taobao, JD.com, Pinduoduo, Douyin) and offline physical channels (JD Home stores and authorized agent networks), forming an integrated online-offline full-domain sales network.
• Overseas Market: Relying on cross-border e-commerce giants and localized distribution channels, the brand’s agent network covers more than 30 countries and regions worldwide, with a presence on platforms including Amazon, eBay, Walmart, Mercado Libre, TikTok Shop, and Temu.

SONGDIAN continues to lower the threshold for professional imaging, promote the popularization of imaging technology and consumer upgrading, actively support Chinese imaging brands in going global, and strive to become a core competitor in the global imaging ecosystem.

At the summit venue, SONGDIAN specially planned the “Speak for Domestic Brands, Cheer for SONGDIAN” interactive session, inviting 50 industry guests to participate in video shooting. This highly engaging form of communication deeply connected with guests, conveying the warmth and strength of domestic brands.

With its robust manufacturing capabilities, extensive global distribution network, and continuous investment in R&D, SONGDIAN is well-positioned to meet the growing demand for high-quality, affordable imaging solutions worldwide. The company’s factory-first philosophy ensures that every product shipped reflects the highest standards of engineering excellence and reliability — a promise that has earned the trust of partners across more than 30 countries.